Archives: Articles

2022 will go down as a challenging year for almost every small business, but we’re pleased to have come out the other end with another positive end-of-year review.  Part of starting and growing any small business is doing the ‘hard yards,’ and there were many…

We are tremendously proud of the growth that Catipilla has experienced since our launch in 2018. But as we enter a new year, with new objectives, ideas and energy, it’s always good to look back to see just how far we’ve come. 2021 was a…

Building our business for the long term isn’t just about sales. It’s also about growing a Catipilla community. Since our public launch in 2017 we have mobilised a following of thousands of cat lovers. All passionate about the same things we are – happy healthy…

As part of the UK business community, we appreciate the opportunity to share our insights and ideas with other entrepreneurs and business owners. Whether it’s speaking at events or talking to the media about our experience of growing Catipilla from a start-up to a thriving…

After a tremendous year of online sales, Catipilla has unveiled our first in-store experience during the opening of the new Just for Pets flagship store in Stafford. With “going to a shop” top of the list of activities we were most likely to do after…

The results are in and Catipilla crowdfunding success is cool for cats. We have raised an incredible £196,702 from 295 CrowdCube investors. That’s 196% of our original crowdfunding target. This amazing vote of confidence from so many investors will support new product development and further…

Following our official launch on CrowdCube at the end of January, Catipilla has smashed our crowdfunding target in just two days! And as of 10th February, we have attracted 211 investors and raised £151,372. That’s 151% of the original target. And with 21 days left…

It’s an eventful start to the New Year here at Catipilla as we expand our range of innovative, cat-driven products to the global pet market. This January, we are excited to launch new products alongside some improvements to our existing range. As Catipilla continues to…

It’s beginning to look a lot like Christmas here at Catipilla HQ with activity ramping up as we head into the festive season. It started at the end of November with our Black Friday / Cyber Monday discount code that saw a huge rise in…

The Catipilla success story during 2020 shows how lockdown, and the impact of Coronavirus, reinforced to many of us how important our pets are. Despite the challenges that we are all facing, Catipilla customers continue to invest in the happiness and health of their cats.…

Successful businesses don’t operate in isolation. They are built on partnerships and collaboration. So we were delighted when IAMS pet food invited us to partner up on a new giveaway competition. It’s a fantastic opportunity for Catipilla to spread the word about our products to…

Catipilla has teamed up with catteries across the UK to create home from home surroundings for pampered pussycats. Spaces where cats can sleep, climb, play and rest in total comfort while their humans are on holiday. While most of us won’t be flying to sunnier…