Due to growing demand for their unique brand of luxury cat furniture, Catipilla has confirmed a new production and assembly partner with a family-run British manufacturing company in Hereford.
Catipilla was founded by Andy Sutton and his son Joseph in 2014. Until recently, all of the components for their stylish cat scratchers, climbers and resting points were delivered to the Sutton’s home. Where they were then assembled, packed and despatched by members of the family.
Growing business
Andy said, “This served us well when volumes were small and we were able to keep up with demand. However, our business is growing fast and a DIY approach is no longer sustainable. Our monthly year-on-year growth has been over 200% for most of this year.”
Catipilla has selected The Helping Hand Company in Hereford as a manufacturing partner, so that entrepreneur and former NASA engineer Andy can focus on what he does best – designing and developing exciting new products for their customers.
Perfect match
An established business since 1965, Helping Hand meets Catipilla’s exacting quality standards, while contributing decades of experience in materials and design. Chris Isherwood, General Manager at Helping Hand, said, “Our priorities here at Helping Hand are quality and innovation, so we’re a perfect match for Catipilla.
“We have considerable experience making products that improve people’s everyday lives and it’s great to be able to do the same for our feline friends. For example, we’ve been able to advise Catipilla on materials that are suitable for heavier cats based on our experience of making daily living aids for elderly or disabled people.”
Catipilla is bringing out a range of new products in Autumn 2020. The entire Catipilla collection has been developed to keep the nation’s cats happy and healthy, and is proudly designed and manufactured in Britain.